2014k project 

image quality to match the football

The aim of PROJECT 2014K is to broadcast live to ultra definition movie theatres in all five continents the games of the 2014 Soccer World Cup in Brazil, with 4k/3D resolution through photonic networks. This is a collaborative and experimental hi-tech project involving research and technological innovation organizations as well as private enterprises.

live soccer

The games of the 2014 World Cup will be held in 12 different Brazilian cities. Some of these cities, such as São Paulo, Rio de Janeiro, Brasília and Belo Horizonte, already have the network infrastructure to support the transmission of 4k/3D digital cinema. Others will soon follow suit. In each city the live pictures will be projected in specially prepared environments for the event, like theatres, big screens, public squares, etc. Other partaking nations interested broadcasting the images will be obliged to prepare their own infrastructure to receive the transmission.

 

infrastructural development

The planning also takes into account use of the infrastructure after the event. As well as research and development purposes, the infrastructure will also be apt for cultural events, such as music festivals, film festivals, virtual astronomical observatories, concerts, and other large events of public interest. The networks can also be used to transmit data to be stored, such as digital databases or digitalized movies from film archives and libraries.

 

justification

The choice of Brazil to host the 2014 World Cup and 2016 Olympic Games demonstrates the country?s rise on the international scene, presenting an opportunity to spread among millions of viewers a positive image associated to athletes and nations overcoming challenges. In this context, the availability of technologies to capture, encode, compress and visualize stereoscopic super-high definition images represents evolution to a new level in the world of audiovisual entertainment (movies, music, sports), culture and cinematographic language.

photonic networks

The advance in photonic networks has enabled the construction of global networks for research and experimental purposes based on the transmission of the Ethernet protocol over fibre optic infrastructure at rates of over 10 gigabytes a second; and Brazil is already actively involved in the use of these networks. Allying these factors with the sporting events, the availability of communications infrastructure and state-of-the-art visual technologies adds up to a unique opportunity to spread throughout the world an image of Brazil as a hub for technological innovation.